On an ongoing basis people are wondering if that’s possible to build a professional and yet affordable website. They want to have a search engine friendly website to expose their business on the web and be easily accessible at any time of the day. Otherwise, a website would be a complete waste of money. It’s got to be optimized to be able to target the desired group of customers from all over the globe.
Definitely, there are many many people who are looking for such service. In my eyes it should not cost big money. With an existing variety of web design and optimization services it won’t be a difficult job to find a good deal in a very short period of time. A simple website can be built at surprisingly affordable rates.
The only question is, where to find all these good and worthy deals? I would recommend you to start the searchings from the following areas:
- search engines such as Google, Bing, etc.
- yellow pages;
- newspapers and magazine advertisements;
- internet auctions;
- live chats with friends and family.
You will surely find a good offer by trying several web design studios over a phone or by sending lots of emails. It’s not worth to accept the first cheap design quote if the site is not going to bring you the desired outcome and income. That’s why it’s advisable to check a portfolio of a company or a person before making a deal. Spend some time to check the page rank of their sites and relevancy of the keywords on each page. By following these simple recommendations you will manage to find a professional web design studio and strike a bargain at very affordable rates without losing in quality.
Do you own a website that doesn’t help your business whatsoever? Do you feel intimidated to invest any more money in a web project that is not going to work for your benefits? Stop right here. I’ve got some good news to share. Even affordable websites can help you to make money.
People strongly believe that it’s only through big money investments that is possible to obtain a beneficial business website. Of course, websites such as Ebay, Amazon have invested large amounts of money and now they are reaping the rewards on a regular basis. But these are large-scale companies and I’m not talking about them. It’s small business websites that we’re going to discuss. With the right approach your small business website can also regularly make you money.
One of indisputable advantages of running a business online is a possibility to keep the overheads low. You don’t have to spend big money on the surrounding entourage, expensive shop fronts, printed material, etc. For small business owners who don’t intend to spend endless money resources, a website would be a great solution to run their businesses.
There are no any obstacles to making some money via low-cost and simple website provided that you follow some fundamental rules regarding the entire structure of a website and its content.
Take the following points to your consideration:
- determine the desired reaction;
- determine your targeted group of customers;
- pre-plan your website structure and the content relative to the expected reaction and peculiarities of your audiences.
The desired reaction
You shouldn’t worry too much about the way your website is going to perform. What you should worry about is a behavior of your visitors on your site. It may seems there’s no difference between those two ideas, but there is a slight one.
In most cases, your biggest desire will be to have your customers buying products or service from your website. Thus, you can pay a lot of attention to implementation of the online transaction. But your desire shouldn’t involve just an online transaction. Your buyers may need to make some phone calls or contact you via email, etc. To encourage people to make some actions it’s important to consider all those details.
Targeted group of customers
Don’t try to reach the global market. It would be more sensible to determine your targeted audiences and pick the relative and less competitive keywords for your content.
Website structure and content
When you finished with the foregoing issues, you’re ready to move to the next stage and start to structure your website. Everything that doesn’t trigger desire from a customer to make some action on the site should be truncated. Don’t construct your website in gimmicks and hype.
If you’ve made a decision to launch a website live, what are your options? Surely, you can start to construct your website from scratch to make sure it completely suits your tastes and requirements but that would definitely be a long-term and quite costly process. But there’s another option as well – using website templates.
What are templates?
The templates can become a starting point of your website. A template is a pre-planned web design that could be used to form basic website appearance. If you spend some time looking through available web templates, you will surely find something that is suitable exactly for your company, affordable and user-friendly at the same time. The existing templates can also be modified by yourself or a web developer through various editors such Dreamweaver, Microsoft Frontpage, etc. to meet the specific requirements of your company.
A cool template
To find a cool template is just a matter of time. There are hundreds of websites out there to choose from. If you type in “web template” in the search engines and hit the enter key, you will literally be blown away with the amount of websites that offer a great variety of sites with all possible templates. There are some websites which can give you a great choice of web templates arranged by category and type so that you can easily make a choice.
The prices for web templates are reasonable and affordable. They also come together with the tutorials, FAQs, support and help. For little more money you can significantly increase your choice.
A cool website
To determine “a cool website” is not easy without knowing the purpose of the website. However, everyone is interested in having professional website that looks great with all the right colors , graphics, animations, interactive applications, etc. and easily navigable. A high quality website shouldn’t take ages to load. If it does, you run a risk of losing your customers who won’t wait till all your pages load.
How can we find out if a website design is affordable? Affordable website is a website that is supposed to guarantee a return on investment within a certain time-frame. However, when you think about purchasing a website, keep in mind that the costs are usually not restricted to just website build itself. Be ready to foresee all possible spendings during the whole lifecycle of the website. I’m going to reveal some ways to help you to obtain a more affordable website from the start.
First meetings with a client can be quite costly. It does take time and money, without a shade of a doubt. Therefore, the first key would be to analyze the market of your business right from the beginning and thoroughly pre-plan all possible pitfalls. Start to search from your local area. It would save you funds and energy. But the best thing to do is to write a list of the things which you expect to achieve from having a business website. That’s what good preparation means.
The price of the web design can be quite high and quite sensible. It depends on your expectations and understanding of website concept. The better you understand your business objectives, the more affordable a website becomes. When you know exactly what you want and what should be achieved, you can significantly reduce the amount of meetings to the minimum and work out the best and efficient marketing strategy to slay competitors. There are thousands of websites and templates out there, therefore if you completely rely on a web designer to construct a website from scratch you can surprisingly pay much more than initially expected.
A modern trend these days is to design simple web designs without going over the top. That’s why if you’ve already got a logo, it won’t be a hard job for a website developer to create a site which you are going to like and use for your benefit. The essential ingredient of any website is certainly its content. Try your best to make sure that a newly designed website doesn’t look overcrowded and the content is easily readable.
All websites have to be hosted somewhere. However, you need to make sure that you use the right web hosting provider. Do not pay extra money for the unneeded megabytes when all you need is to operate just a few pages.
Try to find out whether your website developer creates a site from scratch by hand or maybe he’s using open source software. Undoubtedly, the site from scratch can cost quite good money because it has to be developed and tested on a regular basis. On the contrary, open source software is constantly developed and supported by various communities. Upon using free open source software you will more than likely get pre-built training packages on how to use the site. That’s another way to reduce the costs and keep the site affordable.
Are you running a small business? Do you need a professional and also affordable web site? I will be happy to help you.
It goes without saying that to gain a good reputation you need to stand out from the competitors and positively impress your potential customers. However, premade and overused templates won’t give you the desired results.
It doesn’t matter whether you’ve got a small or large business, you need a decent web presence on the web. I do believe that quality doesn’t require big money. For many years I have been working both, as a freelance web designer and developer, and I’ve accumulated vast experience on how to satisfy my clients’ requests and at the same time deliver efficient results. I can develop a powerful marketing strategy for your business so you will be able to multiply the desired group of customers. The more customers you enhance, the more successful your company gets.
With a professional website your company is going to work 24 hours a day, attract more customers and sell your products or services. You won’t need to pay to advertise your company. Once paying for a professional and affordable website you get a chance to regularly post your company information for FREE.
My web designs are unique and customized. You will impress your visitors with innovative ideas and eye-catchy pages. Don’t hesitate to call me today, share your ideas on a desired website for your small business and I will start working from there!